how Xtenna™ gives you an
advantage in the Retailing business
Still using barcodes?
Wouldn't you prefer an option that is faster, easier, enables customized marketing, and even keeps stock of inventory in the bargain?
RFID makes it possible. With Essen's Xtenna-based RFID, you can uniquely identify and accurately locate every single item unit of every product, anywhere in your store.
This ID system lets you constantly monitor your store and is integrated with a database system that records inventory, automates billing and enables value-added services for customers.
A tiny radio tag is affixed on each individual product item. Unlike barcodes, every RFID tag has a unique ID number that corresponds to each individual item unit of a product. Each tagged item is located with multiple Xtennas that are mounted at various locations all over the store. These Xtennas send and pick up signals from every tagged product item, transmitting them to a central database.
Tracking shelf items
Resulting in instant identification and tracking that enables easy inventory management, shelf optimization, innovative direct marketing and greater store efficiency.