Essen's Experia™ is the next generation shopping experience, wherein a person visiting a shopping mall, arcade, cinema, restaurant or any store/ point-of-sale receives multiple discount offers or spot incentives in the form of coupons on his cellphone, sent from a device mounted within the premises.
These discount ad coupons are sold in bulk by the mall owner to merchant shops within the mall premises, who then customize and transmit them within the mall area for a nominal charge to the merchant per coupon sent. The system can also be deployed by merchants themselves within stand-alone store premises. The coupons can be utilized by the shopper within a specified period.
Experia™ is a unique opportunity that provides all-round benefits to mall owners, merchants and shoppers, through increased publicity, greater business and turnover, higher returns and an enhanced shopping experience.